Latest Digital Marketing Blogs

DSM Digital School of Marketing - social media
How To Build A Social Media Community Surrounding Your Brand
If you build a strong brand you will get yourself a strong community of loyal customers as well as brand advocates. Or is it the other way around? Some could argue that a strong community is what makes a brand stronger and loyal customers are the best way for you…
DSM Digital School of Marketing - MarTech
What Is MarTech?
The term ‘marketing technology’, which is also known as MarTech, defines a range of software and tools which assist in achieving marketing goals or – alternatively – objectives. When a marketing team utilises a grouping of marketing technologies, this is termed as their marketing technology stack. MarTech has become key…
DSM Digital School of Marketing - B2B
How Your B2B Marketing Strategy Can Pack an Emotional Punch
Gone are the days where B2B marketing was all about rationale as well as numbers. More than ever before, business customers are looking for partners who they can build a meaningful relationship with, not just a transactional vendor-customer plan. In fact, it’s been shown that B2B marketing initiatives which tap…
DSM Digital School of Marketing - social media
How Can You Use Social Media to Get Clients for Your Coaching Business?
Social media is no longer just about keeping in touch with family members as well as friends. Every online coach and business owner who you know has an online presence. It’s no longer an option; social media is essential for the expansion of every online business. According to Statista, there…
DSM Digital School of Marketing - digital marketing strategy
The Key Elements Every Digital Marketing Strategy Needs
The internet has forever changed the digital marketing landscape. Consumers have been given more choices as well as greater control. This results in digital marketers constantly refining their digital marketing strategy. Search engines are frequently people’s first step to finding a product or – alternatively – service. We’re more comfortable…
DSM Digital School of Marketing - email marketing
Is Email Marketing Effective?
The main thing to running a successful business is enticing customers as well as clients to do business with you. So whether you’re just scrambling to lure customers back during a global pandemic or growing your markets during ‘normal’ business times, the question is: How do you do that? What…

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