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SEO BLOG

DSM Digital school of marketing - approach seo

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How To Approach SEO

April 11, 2019

With the constant digital evolution, a lot of things have changed in the world of search engine optimisation. However, what…

DSM Digital school of marketing - paid seach

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Effectively Using Paid Search When Blogging

April 11, 2019

Paid Search is a great source to get the right kind of traffic to your blog. Effectively using paid search…

DSM Digital school of marketing - traffic to your blog

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Driving Traffic To Your Blog

April 9, 2019

Here’s to understanding the art and science to increase the readership of your blog. Don’t give up on blogging! You…

DSM Digital School of Marketing - quality score

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Why you Should have a Good Quality Score for Google Advertising

March 15, 2019

Google is all about good quality – especially content. For example, from the point of view of Search Engine Optimisation…

DSM Ranking Factor

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What does Google look for in their Ranking Factor?

March 14, 2019

It’s the golden standard – for any SEO professional and small business owner – to be as close as possible…

DSM Digital School of Marketing - keyword density

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What is ‘Keyword Density’ in Content Marketing

March 12, 2019

One of the biggest drivers for digital marketers is to get onto the first page of the Google Search Engine…

DSM | Digital School of Marketing - search engines

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Why SEO Matters in 2019

January 29, 2019

We’ve talked about why Search Engine Optimization (SEO) should be a foundational pillar in growing your business online, however, in…

DSM | Digital school of marketing - search engine rankings

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Why Care about your Search Engine Rankings

January 25, 2019

It’s a fact that majority of purchases (online and offline) start with a search engine. Think about it. What do…

DSM Digital school of marketing - SEO

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Why SEO is Sometimes More Important than PPC

January 21, 2019

Depending on the nature of your company, Search Engine Optimisation (SEO) may contribute more to you achieving your overall business…

DSM Digital School of Marketing - simple seo techniques

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Simple SEO Techniques can get you Soaring

January 2, 2019

Almost 60% of South Africans now have access to the Internet. This is according to an annual report from We…

DSM Digital school of marketing - Google Analytics

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Understanding The Power Of Google Analytics

December 5, 2018

There is no doubt in any marketing expert’s mind that Google Analytics is arguably one of the most powerful digital…

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Do you have to pay for SEO?

October 22, 2018

In previous articles – such as What does SEO mean in marketing? and What does an SEO specialist do? –…

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