Why SEO Matters in 2019
We’ve talked about why Search Engine Optimization (SEO) should be a foundational pillar in growing your business online, however, in…
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Why Care about your Search Engine Rankings
It’s a fact that majority of purchases (online and offline) start with a search engine. Think about it. What do…
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Why SEO is Sometimes More Important than PPC
Depending on the nature of your company, Search Engine Optimisation (SEO) may contribute more to you achieving your overall business…
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Simple SEO Techniques can get you Soaring
Almost 60% of South Africans now have access to the Internet. This is according to an annual report from We…
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Understanding The Power Of Google Analytics
There is no doubt in any marketing expert’s mind that Google Analytics is arguably one of the most powerful digital…
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Do you have to pay for SEO?
In previous articles – such as What does SEO mean in marketing? and What does an SEO specialist do? –…
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What does an SEO Specialist do?
In our recent article entitled What does ‘SEO’ mean in marketing? we said that Search Engine Optimisation (SEO) is about…
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What does ‘SEO’ mean in Marketing?
The Internet continues to explode every single day and it has revolutionised the way that many marketing processes take place.…
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Should I Hire a Full-Time Website Developer
We are living in a day and age where most businesses have websites,. Most websites have a specific set of…
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How to Rank on the First Page of Google
It’s a fact that approximately 80% of online, and more than 45% of offline, purchases all start with a search…
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Why Understanding your Target Market is Essential in an SEO Strategy
A lot of things go into the implementation of search engine optimisation, but if you are not ranking highly on…
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What is a Bad Link and How Does it Affect Your Website’s Health?
By now, we at the Digital School of Marketing are sure you are aware that backlinks linking to your website…
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