National Diploma of Copywriting

National Diploma of Copywriting

Course Description

Have you always been good at writing and wanted a professional qualification to enable you to spread your wings into a lucrative career in copywriting?

The Digital School of Marketing (DSM) National Diploma of Copywriting gives students a thorough grounding in the principles of copywriting as well as what it takes to become a copywriter with practical skills.

With this SETA-accredited Qualification under your belt, you will be able to work in any environment that needs copy generated regularly. Examples of these are:

  • Ad agencies
  • Marketing firms
  • Digital marketing companies
  • Large corporations

Who is this course suited for?

  • Individuals wanting to break into the world of marketing management
  • Current marketing professionals wanting to up their game in marketing management
  • Marketing professionals looking for a fresh perspective in their business endeavours

This SETA qualification will furnish you with all the knowledge you need to start an exciting career as a professional copy writer. So, if writing is your passion then this comprehensive qualification if just for you!


Course Duration:

18 – 24 months

Pricing Plans Designed to Fit Your Needs

Digital School of Marketing offers flexible pricing plans to fit your budget, making quality education accessible and affordable. Invest in your future with ease!

Upfront

R17160
Once off

March Promotion

40% Discount
Price: R28600
Save R11440

Debit Order

R894
Monthly

No deposit, No interest

Instant Access

32 Installments

Price: R28600

Modules

  • Discover how an advertising agency or design company is structured and find out what the role of the creative director is.

  • Learn about what ‘copy’ and ‘copywriting’ is and get a feel of the type of jargon copywriters to use in their everyday practice.

  • Study the printing processes that are used to enhance to produce marketing communications.

  • Find out what the principles and functions of art direction are.

  • Learn how to creatively come up with compelling copywriting ideas and how to execute them.

  • Learn what persuasive copy is as well as how to conceptualise this type of copy for various media.

  • Learn the best way to develop and give creative work presentations.

  • Discover what the various factors are that influence branding.

  • Identify and describe marketing communication concepts and ideas in addition to how lateral thinking fits into this process.

  • Learn how to apply as well as practise conceptual in addition to lateral thinking skills.

  • Discover the fundamentals of marketing and advertising creative processes as well as develop marketing communications concepts.

  • Learn how to develop and implement objectives and strategies for marketing communications.

  • Discover how to acquire information about the client’s needs and how to develop a good working relationship with your client so that their requirements are met.

  • Learn how to use writing skills appropriately by making use of techniques such as appropriate language conventions, textual features and style.

  • Discover how to keep abreast of, as well as analyse changes, or new developments. Learn how to create opportunities for innovation and lead projects to fulfil these ideas.

  • Learn about marketing communication, marketing communication characteristics and objectives.  Discover how marketing communication works, as well as how it is classified.

  • Learn why it’s essential for copywriters to understand how to extract data from electronic as well as non-electronic mediums. Discover how to develop copywriting solutions for electronic and non-electronic mediums.

Register this March and receive a 40% Discount with an upfront payment
Get started right away
Accredited and Online
Full time student support
Price:
R17160
Save R11440

Pricing

10% upfront discount for corporates

DEBIT ORDER
R894per month
  • No deposit, No interest
  • 32 Installments

  • Price: R28600

10% upfront discount for corporates

Accreditation

  • We have long been established in the Digital Marketing and design industry
  • This is a MICT SETA NQF 5 (grade 12 matric certificate is required in order to do the course)
  • We are BEE compliant
  • Courses are internationally transferable

How to Study

The course is delivered on our state-of-the-art online learning platform, which is jam-packed with videos and infographics to cater for all your learning needs. Features on our learning platform include:

  • 200 videos
  • 100 infographics
  • Assessments
  • Slides
  • Progress trackers
  • Interactive feedback

What makes us different?

We have long been established in the Digital Marketing and design industry

We are SETA registered

We are BEE compliant

Courses are internationally transferable

Massive video library making your understanding of these applications a breeze

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    Frequently Asked Questions

    Yes, our National Diploma in Copywriting Course is accredited through MICT SETA. The course is made up of 240 credits.

    On average students take 12 to 24 months to complete the Copywriting Diploma course. However if you need longer to complete the course you will be able to.

    The National Diploma in Copywriting course can be started any time of the year. You may start the course whenever you are ready.

    This SETA qualification will furnish you with all the knowledge you need to start an exciting career as a professional copy writer. So, if writing is your passion then this comprehensive qualification if just for you!

    No study pack will be received. All course information is available online.

    Register Now

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