How do I get my press releases published?
Sending press releases to different media is a great way of sharing newsworthy events and occurrences in your company but…
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Why you need a PR strategy
The benefits of a strong public relations (PR) strategy far outweighs complacency and praying for free publicity when the opportunity…
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What is digital public relations?
“A good PR story is infinitely more effective than a front-page ad.” Richard Branson Richard Branson was right when he said…
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Here’s how your PR can Outflank your Competitors
Competition is a crucial part of the business world. Nancy Pearcey said, “Competition is a good thing; it forces us…
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5 Steps that you can Take Today to Take Charge of the PR for your Business
Public relations (PR) is one of the best ways to drum up word-of-mouth for your business. However, it can be…
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When and where is PR most effective?
Bill Gates said, “If I was down to my last dollar, I would spend it on public relations.” Now, while…
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What makes a Good Press Release?
Press releases and public relations go together like peanut butter and jelly (if you’re into that sort of thing!). They…
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What can PR do for a Small Business?
Small business owners must often play the role of accountant, sales manager, admin assistant, and so much more. They are…
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Can I do my own PR or do I need an agency?
Public relations (PR) is an important tool to grow any business. But the question many entrepreneurs and small business owners…
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What is a Press Office?
The purpose of having a superior public relations strategy is to be able to describe your product and/or service offering…
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What is the PR Process?
Any digital marketing processes that you engage in with respect to your business need to be planned well. You need…
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Why do you need a Public Relations Strategy?
In our previous article, entitled What is public relations?, we looked at what is meant by the term ‘public relations’…
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