Digital Marketing Blog

DSM Digital School of Marketing - PPC marketing
The Secret To Successful PPC Marketing. Find out more.
Don’t you find it odd that most ‘marketing secrets’ these days are just common sense? It’s extremely rare that you stumble upon PPC marketing secrets that are actually secrets. Most of the PPC secrets out there have already been broadly adopted. By definition, this makes them the opposite of secrets.…
DSM Digital School of Marketing - marketing strategy
How to Utilise Quizzes in Your Marketing Strategy
If you’ve ever wasted an afternoon dawdling on Facebook, you have perhaps stopped your scrolling at least once or twice so that you could take a quiz. Those apparently silly quizzes are actually a powerful marketing tool and need to be part of your marketing strategy. This is because they…
Market Research Hologram
How Long Should Market Research Surveys Typically Be?
On average it takes 7½ seconds to respond to an online market research survey question. If you keep the questions straightforward, you can ask eight of them in one minute. However, of course most market research survey questions are not simple, and few of us can cram 80 questions into…
DSM Digital School of Marketing - digital marketing funnel
How To Create A Digital Marketing Funnel? Find out more.
Digital marketing, for the most part, is quite simple. Nowadays anyone can set up an advertising campaign on Google or Facebook and begin driving the clicks. The competition is high and looks like everyone would like a piece of the online action. With the rise of new-age tech as well…

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