Social Media Marketing Blog

DSM - Digital school of Marketing - social media etiquette
What is social media etiquette?
With millions of people active on social media platforms daily across the world, users must keep to protocol standards when interacting.  Just like interacting with people face-to-face, it’s important to keep the same etiquette on social media. Although social media interaction can be seen as a much less personal form…
DSM Digital School of Marketing - Hashtags for instagram
How to use hashtags to your advantage when posting on Instagram
Is using hashtags on Instagram over-rated and are they to your advantage when posting on Instagram?  Almost everyone that is asked this question would say, ‘yes, of course’.  But do you fully understand exactly how to correctly use hashtags when posting on Instagram? First of all, let’s understand why hashtags…
DSM Digital School of Marketing - chatbots
Why Businesses Should Be Using Chatbots
Efficiency needs to be a top priority if you want your business to be successful. Your digital marketing efforts need to be on point, as does the day-to-day tasks which are an essential component of every business. Most importantly, your customers expect a certain level of efficiency. This is especially…
DSM Digital School of Marketing - free tools for social media marketing
Free essential tools to use in social media marketing
Organisation is one of the fundamentals to success in social media marketing. Thus, if you are not handling your social platforms or – if you’re an agency, managing your clients’ social media accounts – using a social media management tool, this needs to change immediately. Not only will making use…

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