Search Engine Optimisation Blogs

DSM Digital School of Marketing - PPC
Does PPC Increase Your SEO Ranking? Find out more.
The realms of PPC and SEO converge on search engine results pages, where paid adverts appear alongside organic results for an internet user’s typed-in queries. A question many digital marketers ask, once learning the advantages of paid online advertising and SEO, is whether or not running pay-per-click advertising campaigns on…
DSM Digital School Of Marketing - write for SEO
How To Write For SEO?
Without SEO, your content could be lost somewhere on page 50 of the search engine results pages (SERPs). And we all know traffic on those SERPs is less than great. In the same vein, your first-page ranking on Google can only do so much if your content post-click is not…
DSM Digital School of Marketing - GIFs
What Are SEO Best Practices When Using GIFs?
From BuzzFeed listicles to Twitter clapbacks, GIFs (which is short for Graphics Interchange Format) are part of the language of the Internet. If you search through Google images or through Giphy, which is one of the largest GIF aggregators, you can see a huge variety of GIFs on display from…
DSM Digital School of Marketing -SEO
What Are The Common Questions Asked About SEO and Content Marketing?
These days, people turn to Google for just about anything that they want to know. Whether it’s to purchase something, learn everything that they need to know about something, get a quick answer, or merely pass the time, Google is the mainstream of information for the vast majority of people…

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