A ‘backlink’ is a link that one website gets from another website. These are also called “inbound links” or “incoming links”. These types of links make a huge impact on a website’s visibility in search engine results. Thus they are considered to be very useful for enhancing a website’s SEO…
Search Engine Optimisation Blogs
The manner in which Google Ads provides searchers with relevant advertisements is through the various search parameter that they put into the search engine. When you set up your Google Ads campaigns, as part of your digital marketing campaign, you will give a number of keywords to your campaign. This…
‘SEO’ refers to the term Search Engine Optimisation. SEO is the exercise of increasing the quantity, as well as quality, of traffic to your site. This is done by using organic search engine results. All of the main search engines – such as Google, Bing and Yahoo – possess primary…
In digital marketing, the term ‘landing page’ refers to a standalone web page which is created exclusively for a marketing or advertising campaign. A ‘landing page’ is where a visitor to a website “lands” when they have clicked on a Google AdWords ad, a social media post, an organic listing…
Blog Categories
You might also like
- Use the Zero Moment of Truth to Benefit your Social Media Marketing
- Your Complete Guide to PPC Marketing Basics. Find out more.
- You Can Convey a Lot Of Meaning With Just One Graphic
- Would you make a great marketing manager?
- Win with Bona Magazine and the Digital School of Marketing
- Win a Digital Marketing Course Valued at R12 000
Top Selling COurses
MAKE AN ENQUIRY

OUR CORPORATE CLIENTS




