Ask digital marketing professionals what the best strategy is for online success, and you’ll get a hundred different answers. The truth is that nobody knows the best way to market online, but most know of strategies they’ve used to gain some form of traction. There might not be a formula,…
Digital Marketing Blog
If you wanted to start your own marketing agency a few decades ago it would have been a mammoth task. The start-up capital and overhead costs alone would have required outside investors or a major loan from your bank. Marketing back then also focused primarily on traditional methods, which made…
Not too long ago marketing and advertising through digital platforms was seen as a cool option, but not a necessity. Businesses still opted for the more traditional methods of advertising via television, radio, print, and billboards. But as time went by, the internet and technology became a formidable force in…
As of the end of October 2019, there were approximately 4.48 billion people who used the Internet. Given the fact that there were 4.021 billion users in 2018, it is certain that the number of Internet users will grow exponential year-on-year. With the average South African spending over eight hours…
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