HR digital transformation is a super popular topic for many HR professionals. And for very good reason, since digital technology has the potential – as well as ability – to transform HR as we know it. However, it’s one thing to talk about digital HR transformation, it’s a completely different…
Digital Marketing Blog
Today, it’s almost impossible to walk into a boardroom, client meeting, or innovation brainstorm without hearing the phrase ‘digital transformation’ bandied about at least once, twice, or — more probably — a dozen times. The rise of FinTech companies and other digital transformation solutions over the past couple of years…
In order to succeed at digital transformation, business leaders need to ensure that teams and customers are able to get empathetic technology interactions. It is necessary for tech to ‘speak human’. That starts with emphasising user-centricity and ends with careful measurement. As organisations plan and undergo digital transformation initiatives, there…
Consumers and marketers likewise have noticed a substantial upward trend in video content over the number of years. However, what does this trend look like from a practical point of view? A recent report by HubSpot highlights a number of the key figures: 85% of businesspeople use video marketing as…
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