Social Media Marketing Blog

DSM Digital School of Marketing - Social Media
Social Media Trends for 2020
There’s little doubt that social media has cemented itself as a driving force in digital marketing. With billions of people active on at least one social platform, it’s easy to see why marketers consider social media to be an effective part of their digital strategy. Thanks to technology brands of…
DSM Digital School of Marketing - social
How to Market to Various Generations on Social Media
Regardless of whether you’re a Millennial, a Baby Boomer, or belong to Generation X, there’s a good chance that you use some form of social media. There are over 4.4 billion internet users on Earth, and over 2 billion of us use social media. However, we don’t all use social…
DSM Digital School of Marketing - marketing
Marketing with Social Media: Is It Right for You?
There are over 4 billion internet users across the planet, and 3.5 billion of them use social media. That equates to about 45% of the world’s population. Social media has become the go-to method for communicating with people you might otherwise not come into contact with. Yes, social media seems…
DSM Digital School of Marketing - visual marketing
The Psychology of Visual Marketing in Social Media
The old saying goes that a picture speaks a thousand words, and that might not be far from the truth. Humans process images ten times faster than text, and marketing data shows that people engage with visual content a lot more than they do with the text-only variety. This article…

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