Social Media Marketing Blog

DSM Digital school of marketing - social media platforms
What social media platforms should my business have a presence on?
This year, every organisation needs a social media presence. As a business owner or digital marketer, you most likely understand this concept. However, if you’re having trouble navigating the details on how to make social media work for your business, this article is for you! Importance of the correct social…
DSM Digital school of marketing - b2b social media marketing
What does effective B2B social media marketing look like?
Social media marketing is a highly effective tool for B2B brands in order to generate leads and drive sales. However, the goals, strategies and channels for B2B differ greatly from that of B2C brands. These variances have a significant impact on how brands form goals, strategies, and content plans for…
DSM Digital school of marketing - b2c social media
What are B2C social media platforms?
In yesterday’s article, entitled What social media platforms should my business have a presence on?, we chatted about the difference between B2B (business-to-business) digital marketing as opposed to B2C (business-to-consumer) digital marketing. We also look at what type of content is good to share, on social media platforms, if you…
DSM Digital school of marketing - time spent on social media
How much time should you be spending on social media per week?
Social media plays an essential part in our day-to-day lives. Most of us today are slowly becoming addicted to social media. People spend hours and hours each day browsing the different social media platforms throughout the day. How many hours per day do people spend on social media? According to…

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