Search Engine Optimisation Blogs

DSM Digital School of marketing - target market
Why Understanding your Target Market is Essential in an SEO Strategy
A lot of things go into the implementation of search engine optimisation, but if you are not ranking highly on search engines or cannot be found on the first page, then you are doing something wrong. It does not even matter if you use targeted keywords that your target audience…
DSM Digital School of marketing - bad link
What is a Bad Link and How Does it Affect Your Website’s Health?
By now, we at the Digital School of Marketing are sure you are aware that backlinks linking to your website can massively impact your site’s search engine rankings, either in a positive or negative way. However, keep in mind that not all links are created equal and you need to…

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