Search Engine Optimisation Blogs

DSM Digital School of Marketing - Google Analytics
What Is The Cohort Analysis Report In Google Analytics?
The Cohort Analysis report in Google Analytics is a very powerful tool that allows you to analyse the behaviour and performance of specific groups of users, known as cohorts, over time. It helps you understand how different segments of your audience are engaging with your website or app. With the…
DSM Digital School of Marketing - optimize
How Can I Optimize My Website For Local Directory And Map Listings?
To optimize your website for local directory and map listings, consider the following strategies: Claim and Optimize your Google My Business (GMB) Listing: Create or claim your GMB listing and ensure that all information, including your business name, address, telephone number, and website URL, is accurate as well as consistent.…
DSM Digital School of Marketing - organic SEO
What Are The Differences Between Organic SEO And Paid Search Advertising?
Organic SEO and paid search advertising are two distinct strategies used in digital marketing to improve a website’s visibility in search engine results. While both aim to drive traffic to a website, they differ in terms of cost, implementation, and long-term sustainability. In today’s article, we will explore the differences…
DSM Digital School of Marketing - SEO
What Is The Function Of Social Media In SEO?
The function of social media in SEO is to enhance the visibility, reach, and engagement of a website or online business through various social media platforms. Social media platforms have become very powerful tools for businesses to get in touch with their target audience, promote their content, and drive traffic…

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