Digital Marketing Blog

DSM Digital School of Marketing - marketing idea
How to successfully pitch a marketing idea
Pitching a marketing idea is an art form and can be very stressful. A pitch is an animated summary of a marketing idea which highlights the key points in the concept. When pitching a marketing idea , you use this summation to persuade your client that your idea will properly…
DSM Digital School of Marketing - marketing communication
The effect of visual production methods in marketing communications
Techniques used to produce visuals are the features which marketers use to make text interesting and unique. Techniques may include the use of colour or black and white, borders, layout features, cinematographic devices, foregrounding, backgrounding and overlays. In marketing, visuals are used to set the mood or feeling of the…
DSM Digital School of Marketing - Accredited Digital Marketing Course
Why You Should Consider Doing An Accredited Digital Marketing Course
Deciding to complete any type of learning programme is often a big decision and the same can be said for a digital marketing course.  There are many different courses available now from a large array of institutions, but did you know that choosing the right accredited course can make all…
DSM Digital School of Marketing - Types of communication
Types of communication in a marketing environment
Communication accounts for a significant amount of time in a marketing environment. Many experts consider communicating to be one of the most critical aspects of any business success. Business communication skills fall into a few basic forms that include oral, written, mediated and listening. Each of these forms of communication…

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