Almost everyone knows that Instagram is a marketing and brand-building powerhouse. This is a platform that has over 400 million active users daily, and so of course, this results in increased brand awareness, relationship building, social proof, leads, and sales.
However, the driving force to this almost instant success in the social media marketing world is the work done on your part: creating engaging content. Increasing the number of followers you have is the most important element to your growth. Here are 3 of the best tips on how you can grow your Instagram following and so super charge your social media marketing.
Adding the right hashtags can entice your audience to take front row seats when it comes to viewing your profile. It also means your posts will show up on their searches and, from then on, connecting with your audience will be inevitable.
You can also use location-based hashtags to connect to local audiences, while niche-interest hashtags like #soloarpowerwednesdays will put you in front of your specific audience niches. So remember that with strategic hashtags you’re actually creating a scenario where your content is likely to appear as a top post in the targeted hashtag categories.
Give A Little
It’s been said that giving a little goes a long way. Giving gifts is actually one of the most popular ways of getting attention. It’s the unwritten rule of engagement. So if you’re looking for attention, host giveaways the news of your free goodies will spread like wildfire and you’ll be inundated with followers.