Digital Marketing Blog

DSM Digital school of marketing - upskilling your staff
Why Upskilling Your Staff On Digital Marketing Is Crucial
There are numerous variables that play a role in a company’s success. Currently, in South Africa, we are facing a tough economy, strong competitors in most industries, aggressive inflation and a weak rand compared to the dollar. This makes the importing the goods a challenge. To succeed as a business…
Phone apps hologram
How to Become a Digital Marketer who Everyone Trusts
Right. So you’ve seen someone who has reached the dizzy heights of #1 ranking on Google. What’s more, they have kept that spot for the past number of years. How on earth did they achieve that, you ask yourself in amazement. They achieved that by focus and determination and just…
DSM Digital Marketing strategy for your company
Why you Need to have a Digital Marketing Strategy for your Company
Digital marketing has proven what a powerful weapon it is. The workplace has exploded with ferocity. A sales experience has transformed into a thunderbolt with sellers and customers becoming engaged like the marketplace has never seen before. Because of the myriad tools available for digital marketers, you can take loyalty…
DSM Digital school of marketing - brand leadership
What is the Different between Brand Management and Brand Leadership?
There are countless brands out there and more are entering the marketplace as we speak. The online market is opening new and exciting opportunities for retailers and marketing. For example, according to research company Growth from Knowledge, the e-commerce retailers grew their revenue to 52% in 2017. And that figure…

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