Digital Marketing Blog

DSM Digital School of Marketing
What is Digital Marketing Exactly?
When you think about digital marketing do you ever ask yourself, what is digital marketing and what does it mean? Don’t worry! This article will answer these questions and give you clarity on what digital marketing is. What digital marketing is all about Digital marketing encompasses of your online marketing…
DSM Digital School of Marketing Become a Digital Marketer
What to Study to Become a Digital Marketer
The world today is becoming ever more digitised. Approximately two-thirds of the world’s population is now online and the figures keep increasing every day. Digital media has made a significant impact on the everyday lives of more than three billion global users. Businesses around the world have realised the opportunity…
DSM Digital School of marketing - user intent
Why User Intent Must be Top priority in a Design Marketing Strategy
Are you in the process of designing a digital marketing strategy but don’t know what should come first? Maybe you’re thinking that all it involves is backlinks to your sites or that merely ranking higher on search engines will do the trick. If this is the case, then you are…
Inbound Marketing Banner
What is Inbound Marketing?
Back in the day, brands had to spend millions of rands on billboards, newspaper and radio ads to tell people about their product or service. This method of marketing is called the “Push Method”. This is because brands are technically pushing themselves onto the public. Over time the Internet has…

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