Content Marketing Blog

DSM Digital school of marketing - content calendar
Why You Should Use a Content Calendar For Your Digital Marketing
Every successful person, has to be a big dreamer. We imagine what our future could possibly be, ideal in every respect. Then we work hard every day toward that distinct vision, goal or purpose. However, a goal without a plan is just a wish. By not preparing you are preparing…
DSM Digital school of marketing - hashtag
What is a Hashtag and How Should You Use It?
A hashtag is a word or phrase preceded by the hash mark (#). This was once your phone’s pound sign. It is used within a message to identify a keyword or topic of interest. It enables people to search for it. The hashtag symbol has become very popular so much…
DSM Digital School of Marketing - curated content
The Difference Between Created and Curated Content
For the longest time, digital marketing experts have debated the differences between created and curated content. This begs the question: which of the two is better for you? Which content yields more results for your digital and social media marketing? Created or Curated Content? What is Created Content? This is…
DSM Digital School of Marketing - videos for your business
Should You be Creating Videos for your Business?
Video marketing isn’t a new concept. It’s growing year on year. Predictions are that video marketing will account for up to 90% of online traffic by 2020. This means that by 2020, video marketing shouldn’t just be one piece of your marketing strategy. You should be aiming to turn it…

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