When talking about search engine optimisation (SEO), some of the most often-used terminology which you’ll come across is the following:
- Dofollow, in addition to
- Meta robots
Every single one of these terms holds equal weight in the SEO rulebook. In this piece, we’ll be discussing nofollow as well as follow links. In addition, we’ll be looking at what the difference is between these two is as well as how to use these types of links in your SEO efforts.
What is a ‘dofollow’ link?
The term ‘dofollow links’ refers to HTML attributes that are made us of to permit search bots to follow the links. If a webmaster is creating a link to your website and uses a dofollow link, the bots (as well as people) are able to follow you. Dofollow links pass on link juice and really promote your website in allowing them to gain a higher Page Rank.
Google notices Dofollow links. When they take note of these, they figure out how many users are linking to your page to get a decent idea of how relevant the page is. Thus, the more dofollow links which you have, the increased number of points you will receive.
It is extremely important not just to get dofollow link from anywhere but rather to obtain a follow link from a trustworthy website such as the New York Times or CNN.