Digital Marketing Blog

DSM Digital School of Marketing - website
11 Ways to Fix Up A Failing Website
Literally everyone who is anyone has a website these days. Because no matter how big or small your business or brand may be, owning a website is a must. Websites are an essential digital marketing tool and are awesome for a variety of reasons.  It serves as the first point…
DSM Digital School of Marketing - hard bounce
What is a hard bounce in e-mail marketing and why you should care?
In the digital marketing industry, if an e-mail is said to have ‘bounced’ there’s a problem with it being delivered. Bounces are categorised as ‘soft’ and ‘hard’ bounces. In this article, we’ll tell you exactly what each of these means and what the implications of a hard bounce are. What…
DSM Digital School of Marketing- strategy
10 Ways to Tighten Up Your Digital Marketing Strategy
In the competitive world of digital marketing you cannot afford to get left behind. Even the smallest slip increases the chances of someone swooping in to take your place. But there’s no need to panic. Avoiding a dreaded outcome like this is not all that difficult. All you need to…
DSM Digital School of Marketing-manager
Would you make a great marketing manager?
At the beginning of the year, a report stated that the skills shortage is so critical in South Africa that companies were looking elsewhere for the skills that they need. In other words, they were preferring to import skills rather than invest locally in skills development. The industries that were…

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