The term “digital transformation” gets thrown around a lot these days. For the last couple of years, almost every big company has been reinventing their business processes, culture, and customer experiences by embracing digital technologies. No wonder: Digital transformation is the promise of fewer silos and more collaboration, of faster growth and bigger revenue.
In terms of digital transformation projects, there’s a lot of talk at the moment now in terms of strategy but less emphasis on practical execution. Everyone out there wants to advise the CEO and the board however these discussions often only take the conversation so far and no further.
So how should an organisation think beyond the strategy in order to get to transformative execution and outcomes? It’s important to put together an approach that can span this divide between strategy and execution so that once the transformation objectives have been selected, there’s a clear path to a unified architectural approach for IT and subsequent agile execution.
Digital Transformation Is Non-Negotiable
Digital transformation is pressing imperative for all businesses, from the small to the enterprise. This message comes through strong and clear from seemingly every keynote, panel discussion, article, or study that is related to how businesses can remain competitive and relevant as the world becomes more and more digital.
What’s not evident to many business leaders is what exactly digital transformation means:
- Is it just a memorable way to say migrating to the cloud?
- What are the particular steps that we need to take?
- Are we required to design new jobs to assist us with creating a framework for digital transformation, or employ a consulting service?
- What parts of our organisational strategy need to change? Is it actually worth it?