Public relations is predominantly a relationship-based profession, but there are countless other activities and responsibilities that are often laborious and menial. With a lot of PR activity taking place online and in digital spaces, technological advances are making the lives and jobs of public relations workers much easier. This article takes a closer look at 7 of these super helpful tools every new public relations professional should look into:
This tool is excellent for taking notes, categorising them, planning schedules, storing ebooks, and more. The best part is that you can use it on a device or a computer!
Always wanted a tool that can handle your thousands of emails? Boomerang is a fantastic Gmail plugin that is effortless to install and setup. It allows you to schedule emails well in advance, which is great in the PR profession.
If you’ve lived through the COVID-19 pandemic, you’ve likely had to use Zoom at least once. This great online communications tool is excellent for hosting virtual events, like online meetings. Another benefit is that you can record the meeting for reference.
This public relations tool is arguably the best online project management tool out there. Work can be scheduled. Contributors can be invited to collaborate, files can be shared, and the best part is that Monday works on any device.