How to Start a Career in Social Media Marketing
Social media marketing is one of the most sought-after careers today. Companies all over the globe are demanding the very…
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Why Email Segmentation Is The Key To Successful Email Marketing
You know the gist when it comes to email marketing but what are these lists, segments and tags people keep…
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The Importance of Understanding Digital Marketing for Small Business
Digital marketing allows small business owners to develop marketing strategies that can compete equally with big brands. Putting such a…
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How online learning is changing the face of education
Technology disrupts by its very nature. This is evident in many sectors where Uber – the biggest competitor to metered…
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What Career Paths are Open to You as a Digital Marketer?
The career paths that are lying in wait as a digital marketer are astounding. So, if this is the path…
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Find the Right Influencer for your Brand
How to find the right influencer for your brand In the past couple of years, there have been various predictions…
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The Secret to Designing a Content Calendar
Visualising how your content quota is going to be used in the forthcoming months is the best method of knowing…
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What Kind of Ads Can You Run on YouTube?
YouTube is the second-largest search engine in the world after Google. Approx. Nine million South Africans are on the platform…
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What Kind of Ads Can You Run on Instagram?
Instagram launched in 2010 and in a matter of the first 24 months it was worth one billion dollars. It…
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How Technology Supports The Future Workforce
The global workforce is devolving and becoming decentralised. More and more, we are seeing companies opting to cut the expense…
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